Milkwear T-shirt Design Competition 2023 - Year Two

QUALIFICATIONS

1.  Must be aged 15 years old and above.
2.  Must have a valid ID and/or student ID with photograph and birthday.

MECHANICS

1. Contestants must follow MILKWEAR’s social media accounts Instagram & Facebook: @milkwearofficial and TikTok: @milkwear
2. Contestants must submit the application form, waiver, and entry design template.
3. By agreeing to the waiver, the contestant agrees to the Terms and Conditions of the contest, governing rights, and procedures. Incomplete entries will be disqualified.
4. The application form and waiver can be accessed here: https://bit.ly/41fqZdN
5. Design entry template can be downloaded via this link: https://bit.ly/3ZRXBtk
6. The contest has NO REGISTRATION FEE/NO PURCHASE REQUIREMENT. Any form of solicitation is not authorized by MILKWEAR.
7. The deadline for submission of entries is on April 28, 2023. Any changes, if any, to this deadline will be announced on our official social media accounts.

DESIGN GUIDELINES

1. The design must include the MILKWEAR logo and/or the brand name "MILKWEAR".
2. The body color of the t-shirt should be white and the design itself should be limited to a maximum of five (5) colors.
3. The submitted designs (statements and graphics) must be original, not previously released, not traced, or used by any other entity.
4. Be creative - your imagination is the limit. Reimagine the logo. Make-up characters. You may reimagine worlds, make your design unique while keeping it personal, create your own characters, and the like.
5. Contestants are free to design the front and/or back of the shirt.
6. Contestants can submit a maximum of two (2) designs but must be submitted as separate entries.

CRITERIA FOR JUDGING

Judging Score (60% of total score)
30%  Creativity 
30%  MILKWEAR Brand Aesthetic 
15%  Eye Appeal (color use, layout)
15%  Originality 
10%  Overall Impact

Only the Top 15 highest scorers from the preliminary judging will proceed to the online voting.  The Top 15 entries will be announced and posted on the official social media accounts of MILKWEAR for  public voting.

Social Media Score (40% of total score)
The three designs with the highest number of likes, shares and comments will be selected as the winners.